Where the money went and what it bought across paid social, paid search and the local profiles. All figures cover the last 30 days, Sep 11 to Oct 10, 2026.
Total spend across both platforms is $1,328.98. The regular campaigns came to $949.46, inside the $1,200 we agreed, and holiday lights added $379.52 across Meta and Google, the push that runs on top at about $175 a week.
The spend bought 1,746 clicks across both platforms at a blended 76 cents each. The split between Meta and Google is close to even this month because most of the lights push runs on Meta, where it is bringing people to the holiday lights page for 53 cents a visit. Bin rentals remain the service carrying most of the regular budget, at 82% of it.
Meta continues to be the cheapest traffic in the account, at 44 cents a click, and it sent 933 people through to the website over the period.
Need a bin for your Whistler demo or cleanup project? Bins to suit all projects & needs, same day service.
High-quality, commercial-grade lights with zero-hassle installation, takedown, and storage options
Bin rental carries the largest share of the Meta budget at 43%, with clicks coming in at 48 cents. Holiday lights put 461 people on the holiday lights page, and the photo above is the one Meta has put most of the budget behind.
Material delivery ran at 40 cents a click and is now paused for the winter, coming back in January.
Google carries just over half of the budget and the ads were seen 28,898 times over the period.
| Campaign | Impressions / searches | Clicks | Avg CPC |
|---|---|---|---|
| Bin rental servicesCore focus | 3,143 | 33 | $13.46 |
| Bin rental (GFL) | 8,123 | 19 | $3.43 |
| Holiday light installationSearch only since Sep 28 | 10,300 | 51 | $2.63 |
Bin rentals remain the core Google focus. The main bin rental term is competitive, so the cost per click runs higher there, but it is where the demand is and the service you asked me to lead with.
Holiday light installation now runs on search only, so it shows to people who are looking for lights. Those searches are still light in early October and build into November, and the campaign picks up as they do.
All three profiles are active, and the Christmas lights profile is already busy ahead of the season.
The main Pika Landscapes profile carries the activity, with 405 views and 58 direction requests off a 4.9 rating across 35 reviews. Its newest review is a Christmas lights customer recommending you for the design, the installation and the takedown.
The bin rentals profile is producing 46 direction requests on its 5.0 rating, and the Christmas lights profile is drawing 52 direction requests and 103 views as the season starts.
Google is still where most people look for a landscaper, so I searched each of your services the way a customer would, logged out from Whistler on October 12: first in Google’s normal results, then on Google Maps, where your three Google profiles appear.
| Search | Position |
|---|---|
| landscapers whistler | 2nd |
| landscaping whistler | 3rd |
| landscaping company whistler | 3rd |
| landscape design whistler | 2nd |
| landscape maintenance whistler | 2nd |
| bin rental whistler | 1st |
| material delivery whistler | 1st |
| soil delivery whistler | 3rd |
| christmas light installation whistler | 2nd |
Where pikalandscapes.com comes up in Google’s normal results, below any ads and the map.
| Search | Profile | Position |
|---|---|---|
| landscapers whistler | Pika Landscapes | 3rd |
| landscaping whistler | Pika Landscapes | 3rd |
| landscaping company whistler | Pika Landscapes | 2nd |
| landscape design whistler | Pika Landscapes | 2nd |
| landscape maintenance whistler | Pika Landscapes | 3rd |
| dumpster rental whistler | Pika Bin Rentals Whistler | 2nd |
| christmas light installation whistler | Pika Christmas Lights Whistler | 2nd |
| christmas lights whistler | Pika Christmas Lights Whistler | 3rd |
Where your three Google profiles come up on Google Maps.
Pika is in Google’s top three for every service. First for bin rental and material delivery, second for landscapers, landscape design, landscape maintenance and Christmas light installation, and third for landscaping, landscaping company and soil delivery.
All three of your Google profiles come up in the top three on Maps. Pika Landscapes for landscapers, landscaping, landscaping company, landscape design and landscape maintenance, Pika Bin Rentals for dumpster rental, and Pika Christmas Lights for Christmas light installation.
The website changes in section 7. They put “landscaping” and the town into the headings and wording on every landscaping page, so each page says plainly what it is and where.
Google Search Console. I’ll connect it so we can see exactly which searches bring people to the site, and watch the changes land.
Reviews from landscaping customers. A few new reviews on your main Google profile that mention the work and the town help Pika stand out on Google Maps.
More people now ask an AI assistant like ChatGPT for a recommendation, so I asked ChatGPT about your services the way a new customer would: signed out, with each search run twice.
ChatGPT already recommends Pika where the website answers the question clearly. Pika Bin Rentals comes up first for “bin rental whistler” in both runs, quoting the prices straight from your website. Pika is named for “material delivery whistler” too, and Pika Christmas Lights appears on ChatGPT’s map of local installers for “christmas light installation whistler” in both runs.
The next step is to lift Pika higher in AI search for its core service, landscaping, and it is where I’m directing the work over the next couple of months.
The Bing listing. ChatGPT’s local list closely follows Bing Maps, so I’ll claim Pika’s listing next and fill it from your Google profile.
The website changes in section 7. They give the landscaping pages the same kind of clear detail the bin page has, and a starting price would complete it.
A re-check. Two to four weeks after those are live, I’ll run the same ChatGPT searches again the same way and report back.
Updated after your markups on 13 October. Each card shows what the page said, what I suggested, and where it landed with your changes. Cards marked live are on the site now; the rest are for us to talk through. Tap “See the suggested wording” for my original text.
Line above the headline: Whistler landscaping since 2003
Opening line: Pika Landscapes is a Whistler landscaping company. We design, build and maintain custom outdoor spaces across the Sea to Sky, from Whistler to Squamish and Pemberton.
FAQ, How long have you been in business? Since 2003. That’s 23 years and 791 projects across the Sea to Sky.
New FAQ, What landscaping do you do in Whistler? Everything from design to build and upkeep: patios, retaining walls, driveways, pathways and steps, gardens and lawns, landscape lighting, and annual maintenance contracts.
New FAQ, What does a landscaping project cost? Every project is different, so we talk through a ballpark investment on your first call.
Main heading: About Pika Landscapes, landscaping in Whistler since 2003
Opening line: Pika Landscapes is a full-service landscaping company based in Whistler, serving the Sea to Sky corridor since 2003.
From first sketch to final planting
Every project starts with a visit to your property. Adam, who holds a degree in Landscape Architecture from the University of Guelph, then prepares drawings and renderings of the hardscape, planting and lighting, so you can see the finished space before we break ground. Once you are happy with the plan, our own construction crews build it, with our own trucks and equipment. [Does Adam lead every design himself?]
What we build: patios and outdoor living spaces · retaining walls · driveways · pathways and steps · gardens, lawns and planting, including native plants, perennials and trees · landscape lighting · water features · fences and green roofs [both are in the site’s service list, still offered?]
Built for the Sea to Sky: we design for mountain properties: snow, freeze and thaw, and drainage on sloped lots [confirm wording], with plants that thrive here. We never use chemical fertilizer, pesticides or herbicides. 23 years, 791 projects, 35 people.
Questions, shown on the page: What is your service area? · Do you use organic practices? · How do I get started with a project? · What landscaping services do you offer?
New FAQ, What does a project cost? Every project is different, so we talk through a ballpark investment on your first call.
What’s included
Our maintenance runs as an annual contract. We start with a spring clean-up, look after your lawn and garden every week through the season, and finish with a fall tidy and winter prep. Everything is organic: we never use chemical fertilizer, pesticides or herbicides.
Our maintenance team is led by Erin Bonin, our Maintenance Manager, who was born and raised in Whistler and has been with Pika since the very beginning.
[Which properties: homes only, or strata and commercial too? Is a one-off clean-up available without a contract? When do new contracts start?]
Patios. We design and build patios in paving stone, natural stone or concrete, planned around how you want to use the space and built by our own crews to last through Sea to Sky winters.
Retaining walls. On a sloped mountain lot, a retaining wall is often what makes the garden usable. We build them in natural stone, block and timber, [with drainage designed behind them so they hold through freeze and thaw].
Driveways. We build paving stone driveways from the base up for Whistler winters, [so they stay level under snow, ploughs and heavy vehicles]. [Do we lay the base with our own 3/4" minus gravel?]
Pathways and steps. Pathways and steps in natural stone, flagstone and paving stone that connect your home to the garden [and stay safe underfoot through the wet and icy months].
Gardens and lawns. Planting plans built around native plants, perennials and trees that thrive in the Sea to Sky, with Harry Watling, our resident plant and tree expert [confirm his role on design projects]. New lawns go down on our own turf soil [confirm], [and everything is cared for organically].
Landscape lighting. Path, accent and architectural lighting, designed with the rest of the landscape so the garden looks as good at night as it does in the day.
[Which finished project suits each page?]
Landscaping across Whistler
Pika is based in Whistler, and our recent projects here include the Stonebridge Natural Estate, the Stonebridge Show Home, Fitzsimmons and Tony Sailor: paving stone driveways, rock walls and steps, outdoor fireplaces and full garden installs. [The Whistler neighbourhoods we work in most.] Every design is planned for mountain conditions [confirm wording], with drainage built in and plants that thrive here.
New FAQ, Do you work in my part of Whistler? [Yes. Our crews work across Whistler, including ...]
FAQ, How long have you been in business? Since 2003. That’s 23 years and 791 projects across the Sea to Sky.
Landscaping in Squamish
We bring our Whistler design and construction crews to Squamish [how often]. [Recent projects here include a project or neighbourhood or two.] [What you build most in Squamish.]
New FAQ, Do you work in Squamish? Yes. We’re based in Whistler and work throughout the Sea to Sky, including Squamish.
Landscaping in Pemberton
Pemberton is a short drive from our Whistler yard. [Recent projects here include a project or neighbourhood or two.] [What you build most in Pemberton.]
New FAQ, Do you work in Pemberton? Yes. We’re based in Whistler and work throughout the Sea to Sky, including Pemberton.
Stonebridge Natural Estate, Whistler. A full landscape design and build in Whistler’s Stonebridge, with a paving stone driveway, an outdoor fireplace and a new garden. [Main materials, size or timeline.]
Stonebridge Show Home, Whistler. The landscape for the Stonebridge show home: a garden path, stepping stones and terraced stone steps, a stone firepit patio, pathway lighting and a full garden install. [Main materials, size or timeline.]
Tony Sailor, Whistler. A paving stone driveway, rock walls and steps, fencing, decking, drainage, an outdoor fireplace and a new garden. [Main materials, size or timeline.]
Fitzsimmons, Whistler. Landscape design, a paving stone driveway, an outdoor fireplace and a new garden. [Main materials, size or timeline.]
Last season’s strongest photos and wording are running again on Meta across Whistler, and the Google campaign has a new ad covering commercial-grade warm white bulbs, custom-cut runs, and optional takedown and storage. The full breakdown is in the holiday lights report.
Bin rental and holiday lights run on Google Search only, so the budget goes to people actively searching. Bin rental is kept away from searches for the dump, transfer station and landfill, and a new bin rental ad built around winter renovations runs alongside the existing ones. On Meta, bin rental is set to find people who go on to load the page.
Every page can be read by AI assistants such as ChatGPT and Perplexity, the site carries a plain-English summary written for them, and your services, FAQs, opening hours and reviews are labelled in the format Google and AI tools read.
Search engines and AI tools now read only each service page’s own service, so the landscaping pages read as landscaping. The maintenance page also now ends with the same consult steps as Design & Build.
Your 35 reviews at 4.9 and 23 years in business now match across the website, including the parts Google and AI tools read. The reviews on the site refresh from Google every week, and the updated pages went straight to Bing.
The black line at the start of the review quotes is gone on every page with reviews.
Web addresses that older ads and pages still use now forward to the right page.
The unused Lovable record is off, so pikalandscapes.com carries a single DMARC record for your email.
Two weeks in, the push has put 461 people on the holiday lights page from Meta. You will have the best view of the enquiries it brought in, so worth comparing notes on the call and deciding whether to keep it running into November, when lights searches are at their busiest.
Thanks for clearing this up. The contact page now shows Mons Rd as the work yard and Tyrol Crescent as the mailing address. One thing to decide: Google and the website should show the same address to help you rank locally. Your Google profiles show Tyrol Crescent, but the website tells Google you’re at the yard. Changing the Google profiles would mean Google re-checking all three, so the simplest fix is the website matching Tyrol Crescent, but not if it brings people to your home. How would you like to handle it?
Cards 1, 2 and 4 are live with your changes, and card 3 is live apart from the new section waiting on your rewrite. Cards 5 to 8 are still to talk through.
The lights profile is already drawing 52 direction requests. As this season’s installs go in, a few reviews from lights customers would put it alongside the main profile, which sits at 4.9 across 35 reviews. The review link for the lights profile is g.page/r/CfNUUqf7kQdWEBM/review.
The Journal section is built and approved. When your first piece is ready, send it over and I will format it and put it live. Worth a quick word on which topic goes first.